Anything we can do to emphasize a woman's features or boost her confidence is our priority!

Novoa MedSpa is a professional medical practice specializing in a well rounded approach to the enhancement and beautification of the female image by assisting our patients in the physical and emotional expression of the female mind and body.

Novoa MedSpa distinguishes itself in the El Paso community by being the only LEVEL 3 Office-Based Cosmetic OB/GYN surgical center licensed by the state of Texas. The Novoa MedSpa has an unprecedented safety record having documented over 4000 fully conscious medical and cosmetic surgical procedures including trademarked AWAKE cosmetic surgeries, such as AWAKE BREAST AUGMENTATION.

The ability to perform fully conscious cosmetic surgeries provides a far greater level of safety as compared to general anesthesia and distinguishes itself as the optimal choice for cosmetic surgery.

Dr. Julio Cesar Novoa, Medical Director and Owner of Novoa MedSpa, is recognized as the first surgeon to have performed AWAKE Breast Augmentation in the El Paso area, having been trained by the creator of this trade-marked technique by Dr. Anil Gandhi. Dr. Novoa is considered to be an expert in the techniques of AWAKE procedures to include AWAKE Breast Augmentation, AWAKE Liposuction, AWAKE Lipoabdominoplasty and AWAKE Vaginal Aesthetic Surgery.

Dr. Novoa is also a pioneer in the modification of AWAKE Breast Augmentation, called Tumescent Anesthetic Breast Surgery (TABS) which avoids the use of preoperative narcotics and is the first surgeon to have published on the subject of AWAKE and TABS.

Are you ready for a change? Make your appointment today!

contact us

If you have a life-threatening emergency, call 911. If your matter is an emergency (only) and you need to speak to Dr. Novoa concerning this emergency after the office has closed, please call 915.595.9944 (Wait for the prompt and you will be connected to Dr. Novoa). If you have a question that is not an immediate emergency, please call during office hours. A nurse or physician will assist you as soon as possible.


10781 Pebble Hills, Suite A
El Paso, TX 79935

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Office Hours

Monday - Friday:
9:00am - 5:00pm

drnovoa@novoamed.com   HIPAA Compliant